(1-Day) Workshops for Shopee Sellers
Get equipped with the essential e-commerce skills and knowledge to on-board Shopee store today! And bring your winning marketing strategy and bring your Shopee business to the next level! Enhance your shop's presence, capitalise social media to generate higher sales and create compelling visual content to bring your store to the top in rank. 
Workshop 1: Shopee Onboarding 
Next intake:    22 May 2019 (Wed) 
                            3 Jun 2019 (Mon) 
           
​ 1. Introduction to Shopee and the Global
     e-commerce
  • Learn what Shopee offers
  • Get an overview of the eco-system of digital commerce
  • How to manage the social commerce, reviews, ranking, and conversion rate
2. Improve Store Performance
  • Understand the pros and cons of e-Marketplace, web store, blog shop & social media shop
  • Learn about the 4 key components of an online store
  • Apply ‘conversion rate formula’, ‘value from paid’ and ‘own and earn traffic’
  • How to source for products
3. Practical Hands-on Session on Shopee         
     Seller Centre
  • Set up an account, create shop profile and uploading of products
  • Shopee guarantee to protect buyers and sellers
  • Shopee’s basic functions and benefits
  • Entice buyers through promotions, pricing, free delivering and good product listing
  • Different ways of product exposure; attract, convince customers and follow up the orders
  • Manage sale orders and buyers return request
  • Manage finances using My Income/My wallet
  • Understand e-commerce jargon and data
  • Extract relevant data using seller performance tab
  • Understand the e-commerce terms to analyse shop performance

​4. Understand Shopee Logistic System
• Ways to protect products
• Understand the different methods of delivery
Workshop 2: Driving Sales Performance on Shopee (Marketing)  
Next intake:  23 Apr 2019 (Tue) 
                          24 May 2019 (Fri)
​                          19 Jun 2019   (Wed) 

1. Search Engine Marketing (SEM)
  • Understand changing consumer buying behaviour
  • Discover social listening from data (e.g. Facebook Insights)
  • Evaluate online platforms for advertising and branding
  • Apply social pressure selling tactics
  • Craft content to engage viewers or followers and form a community to promote products or branding
​
2. Create Storytelling using Photography to        Drive Sales
  • Understand how to create a voice for your brand
  • Create professional photos that correspond to your brand
  • Edit photos using fundamental photo-editing techniques
3. Digital Commerce and Facebook
    Marketing
  • Appreciate the complexity of digital marketing landscape
  • Learn about Facebook ads
  • Upload and run a successful Facebook ad
  • Optimize Facebook ads for the right objective
  • Understand how to target a specific audience

4. SEM Campaigns
  • Leverage on Google Adwords for SEM campaigns
  • Gain insights into the success of SEM campaigns
  • Create great SEM ad copy
  • Optimize ad to improve click-through rate and impressions

​Programme Fee
Self-sponsored individuals may use their SkillsFuture Credit to pay the nett course fee/s.
Singaporean / Singapore PR
​
​Enjoy 70% funding
$51.36
Singaporean 40 years & above 
​Singaporean / SPR sponsored by SMEs*
​$19.36
​Enjoy 90% funding

* Reimbursement of $32 via Skillsconnect under SkillsFuture Mid Career Enhanced Subsidy. 
* Reimbursement of $32 via Skillsconnect under Enhanced Training Support SMEs. 
Workfare Training Support (WTS) recipient
​​$11.36
Enjoy 95% funding
Others

​​$171.20

All fees include prevailing GST.

Send me Shopee 1-day Workshops Brochure today!

Brochure includes detailed course outline.