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SIRS Digital Commerce
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    • Alibaba Business School >
      • Alibaba Content Marketing Programme
      • Managerial Elite Programme
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      • Entrepreneur Startup Programme
    • Masterclass & Workshop >
      • Digital Marketing >
        • Increase Business Revenue through Search Engine Optimisation (SEO)
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        • Level Up Customer Engagement Through Live Streaming
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        • Growing Your Brand With WeChat Marketing
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      • Vote for the next Masterclass
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      • Best Practices of E-commerce Transactions ESG TR 76
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      • For Lazada Sellers
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      • Alibaba Business School- SIRS Entrepreneur Startup
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Professional Conversion Programme

for the Retail Sector
A Joint Initiative By:
Picture
As part of the Adapt and Grow Initiative, Workforce Singapore (WSG) and SkillsFuture Singapore (SSG) jointly developed the Professional Conversion Programme (PCP) to help Professionals, Managers, Executives, and Technicians (PMETs) mid-career switchers undergo skills conversion to gain relevant competencies and take on new, exciting careers in different industries.

Singapore Institute of Retail Studies (SIRS) is the appointed programme manager for PCP in the retail sector, assisting and supporting employers with manpower challenges in the face of the ever-changing retail landscape. Through structured classroom and on-the-job training (OJT), retailers are better able to align their training according to their specific business needs.

SIRS offers a range of Professional Conversion Programmes (PCPs) for the Retail Professional, Digital Professional and New Media Professional, to equip Professionals, Managers, Executives, and Technicians (PMETs) transiting into these new careers with the right skillsets and support employers to attract talents for enterprise capability building.  

Picture

PCP - New Media Professional (PCP - NMP)

Live broadcast is gaining traction as it becomes a popular and effective way to engage customers. To keep abreast of the new trend and support employers to develop their media communication for digital commerce, the new PCP track aims to groom new media enthusiasts into professionals with the relevant skills, such as storytelling and video production, to help employers engage with their fan communities in their marketing and promotional campaigns. 

Under the PCP - NMP, participants will have to complete the following programmes:
  1. Digital Commerce Operations
  2. Customer Experience Innovation
  3. Paid Search Engine Marketing (SEM) 
  4. Search Engine Optimization (SEO)
  5. Singapore Media Academy's Making Online Content Programme
Find Out More

Picture

PCP - Digital Professional (PCP - DP)

PMET mid-career switchers will be reskilled with the necessary competencies to move into new occupations in retail such as Online Business or E-commerce Business Development job roles, to assist retailers to digitalise their business and to provide seamless O2O integration. 

Under the PCP - DP, participants will have to complete the following programmes:
  1. Digital Commerce Operations
  2. Customer Experience Innovation
  3. Paid Search Engine Marketing (SEM)
  4. Search Engine Optimization (SEO)
  5. Content Management
Find Out More

Picture

PCP - Retail Professional (PCP - RP)

PMET mid-career switchers will undergo skills conversion to embark on a career in  retail such as Operations, Customer Service or Supply Chain job roles, to assist retailers to meet growing consumers’ expectations and to deliver a memorable customer journey.

Under the PCP - RP, participants will complete the following modules from the Workforce Skills Qualification (WSQ) Diploma in Retail (Operations):
  1. Global Mindset
  2. Retailing and the Economy
  3. Sales Target Management
  4. Service Leadership
  5. Workplace Communication
Find Out More

What are the benefits to your company?

Facilitate recruitment of career switchers to meet employers' manpower needs
Leverage structured industry-recognised 
training
Convert motivated and talented mid-career PMETs to reskill and take on new job roles
Reach out to a wider workforce and overcome talent shortage
​Tap on Government funding through course fee grant and salary support
​

Funding and Support

To encourage employers to take on mid-career switchers without the requisite experience or skills, funding support will be provided during a PCP conversion programme, consists of PCP training duration (classroom training delivered by SIRS, with structured OJT at the hiring company) and an additional period of retention equivalent to the training duration.
​
For individuals newly hires on Place-and-Train PCPs for the period between 1 September 2020 to 28 February 2021, the Salary Support funding will now be disbursed to participating employers over a longer period, comprising the PCP training duration and an additional period of retention equivalent to the training duration.
sALARY SUPPORT
1. Up to 70% of trainee's monthly basic salary (capped at $4,000 per month)
​For Singapore Citizens/PRs age of 40
2. Up to 90% of monthly salary for PCP training duration (capped at $6,000 per month)
​For Long-term Unemployed* Singapore Citizen (SC) trainees or Mature^ SC trainees


​*Long-term Unemployed (LTU) is defined as being unemployed and actively seeking employment for six months or more
^Mature trainee is defined as being aged 40 and above.  
​coURSE FEE SUBSIDY
1. Non-Small and Medium Enterprises (SMEs): Up to 70% SSG funding*

2. SMEs or trainees eligible for Mid-Caree Enhanced Subsidy (MCES): Up to 90% SSG funding*

*Funding caps vary and apply for respective PCPs

    Interested to find out more about the Professional Conversion Programme?

    Submit your contact details and we will be in touch with you soon!
Submit
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Who We Are

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  • About Us
  • Digital Professional Courses
    • Alibaba Business School >
      • Alibaba Content Marketing Programme
      • Managerial Elite Programme
      • Alibaba CEO Programme
      • Alibaba CEO Master Programme
      • Entrepreneur Startup Programme
    • Masterclass & Workshop >
      • Digital Marketing >
        • Increase Business Revenue through Search Engine Optimisation (SEO)
        • WSQ Search Engine Optimization SEO
        • WSQ Search Engine Marketing SEM
        • WSQ Social Media Marketing
        • Level Up Customer Engagement Through Live Streaming
        • SkillsFuture Work-Study Certificate Bootcamp in Digital Marketing and Branding
        • Google Analytics (GA) for eCommerce with GAIQ Certification
        • Growing Your Brand With WeChat Marketing
        • Digital Commerce Visual
        • Omni Commerce Retail
        • Digital Strategy & Search Engine Optimisation (SEO)
        • Google Shopping with AdWords Certified Professional Course
      • Empower Your Business with Social Commerce & Digital Payment
      • Category Management: The Key to Business Growth
      • Vote for the next Masterclass
    • Become An Entrepreneur >
      • Best Practices of E-commerce Transactions ESG TR 76
      • Set up an Online Business
      • SCash NETS
      • For 99%SME Sellers
      • For Amazon Sellers
      • For eBay Sellers
      • For Lazada Sellers
      • For Qoo10 Sellers
      • For Shopee Sellers
      • Alibaba Business School- SIRS Entrepreneur Startup
    • SkillsFuture Series >
      • Basics in Content Generation
      • Engage Customers through Social Media
      • Fundamentals to Starting an Online Business
      • Introduction to Digital Marketing
      • Introduction to Data Analytics
      • Personal Online Branding
      • Tapping into the Power of Instagram for Selling
      • Thrive in Digital Disruption – Learn, Unlearn and Relearn
    • Study Trip >
      • Alibaba CEO Programme
      • Alibaba CEO Master Programme
      • WeChat Digital Immersion Programme
    • SkillsFuture for Digital Workplace
    • Professional Conversion Programme >
      • New Media Professional
      • Digital Professional
      • Retail Professional
    • Joint Certifications >
      • Certified Digital & Productivity Consultant (CDPC) Interim
      • Professional Certificate in Digital Retail Entertainment
    • SGUnited Skills (SGUS) Programme >
      • Manage Retail & Enterprise in the Digital Age
      • Digital & Leadership Skills to Excel in the Future of Retail & Business
    • Digital Mentorship Programme (DMP) >
      • Jumpstart Your Online Business
      • Boost Your Business with Social Commerce
  • Funding & Advisory
  • News and Events
    • Course Previews
  • Success & Blog
    • Success Stories >
      • Activhealth (S) Pte Ltd
      • BEST Denki (S) Pte Ltd
      • Fullhouse Home Furnishing
      • Mighty Velo
    • Blog
  • Contact Us