Omni Commerce Retail
Next Intake
19 - 21 Mar 2019 (Tue- Thur)
Digital transformation has empowered consumers more than ever before through access to information and to one another anytime and anywhere. Retailers who can infuse consumer perspective into their approach to Omni-commerce strategy can gain competitive advantage. Be it brick-and-mortar store, website, mobile app or e-marketplace, retailers need to understand how Omni-commerce space works and drive a customer-centric approach towards managing their e-commerce business elements across all the platforms.
Applying real-time analytic tools, building a highly integrated supply chain, creating effective Omni-commerce marketing campaigns are some of the considerations in developing an effective Omni-commerce strategy.

Upon completion, participants will gain deeper knowledge, and practical application on:
  • Developing an effective Omni-commerce strategy                                                                            Identify the 5 key future trends, 7 key technology enablements and cross border trade.
  • Applying key success tools in the new Omni-commerce business                                                 Use real time analytic of management consoles, streamline platforms mechanism and KPI to lead your Omni-commerce team intelligently.
  • Re-designing your organization structure                                                                                          Adopt the blue and red ocean middle game strategy to build a highly competent team in the new digital environment.
  • Building an integrated supply chain for new retail & value chain                                                 Create a seamless customer experience from in-store sales personnel to backend logistics with an integrated supply chain strategy.
  • Big data driven market sizing, product & pricing driven traffic and conversion          Understand how to leverage an AI system to execute creative marketing, product development and pricing strategy effectively.
  • Creating effective Omni-commerce marketing campaigns and understand new millennial mobile marketing                                                                                                                             Attract new millennials who are savvy to buy online and offline via rhythm promotional activities.
  • Developing social media strategy and KPI
          Create winning social commerce strategy to drive traffic and sales.

Suitable for C-level Executives, General Managers, Heads of Technology/IT, Marketing & Business Development, Heads of Delivery, Technologists, and Innovation Managers.

Programme Fee
Self-sponsored individuals may use their SkillsFuture Credit to pay the nett course fee/s.

Singaporean / Singapore Permanent Resident
$513.60
​Enjoy 70% funding
Singaporean 40 years & above 
Singaporean / SPR sponsored by SMEs*
$193.60
​Enjoy 90% funding

* Reimbursement of $150 under ​ETSS / SkillsFuture Mid-Career Enhanced Subsidy.
Workfare Training Support (WTS) Recipient
$113.60
​Enjoy 95% funding
Others
​$1,712.00

All fees include prevailing GST.

Send me Omni Commerce Retail Brochure today!

Brochure includes detailed course outline.