Open Your Horizons. Apply Proven E-Commerce Strategies.
Next Intake: 23-28 Mar 2020
"I feel that the Alibaba is very advanced in terms of e-commerce and digital marketing. The lecturers were all of a very high standard, both in terms of intellectual ability, practical knowledge, and even business sense. I was quite amazed that the criteria is that they must have managed real business sites well before they are allowed to be lecturers." - Lucy Yow, New Asia Ferrell
SIRS in partnership with Alibaba Business School, the official training arm of Alibaba Group, offers comprehensive and systematic training programmes to meet a full spectrum of learning needs of government groups, entrepreneurs, SMEs, startups, e-commerce practitioners and students.
The Entrepreneur Startup programme is designed for enterprising business start-ups and individuals seeking to launch an online store as an individual or enterprise. Through this course, participants will learn how efficiently set up, manage and operate an online store, understand China and South East Asia’s business opportunities at each phase of development that businesses can gain from. Mastering the ecommerce modus operandi and techniques with key big data analytics and benchmark.
Upon completion of the programme, participants will receive a certificate jointly awarded by Alibaba Business School and Singapore Institute of Retail Studies. Programme will be conducted in Mandarin.
随着互联网及电商的高速发展，电商专业人才短缺已成为行业核心痛点问题。电商创业班着重于培养电商理念、网上开店实操技能为主。力争使学员能够全面掌握开店所需知的跨境物流、跨境支付、店铺基础运营、免费推广、图片获取、页面制作、平台规则、客户工具、交易流程、售前服务等内容。 更加了解中国及东南亚家电商发展的情况及趋势。 掌握通用电商运营关键数据指标和运营技能。
Insights to E-Commerce Development
Running an Online Store
Creating an Attractive Store Design with One-click Visual Impact
Online Store Campaign and Promotion
Online Store Operation Techniques to Improve Store Ranking and Increase Sales Conversion
Self-sponsored individuals may use their SkillsFuture Credit to pay the nett course fee/s.
Singaporean / Singapore Permanent Resident
Singaporean 40 years & above, OR
Singaporean / SPR sponsored by SMEs*
Workfare Training Support (WTS) recipient
*Fee is after reimbursement of S$1,500 via SkillsConnect under Enhanced Training Support for SMEs.
All fees include prevailing GST.
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Lifelong Learning Institute
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