Digital Strategy & The 101 of Search Engine Optimisation (SEO)
26 Oct (Fri)
27 Nov (Wed)
Business decision makers will learn how to apply simple digital frameworks, analyse digital campaign successes, formulate an actionable, forward-focus review, perform simple budgeting for digital strategies, project potential marketing ROI from digital campaigns as well as drive sales and boost business through SEO execution. This class covers successful case studies in Singapore and is extremely hands-on.
Participants are required to have a Gmail account, bring a laptop and have Google Chrome (Safari on Mac) browser installed for constant practice.
The programme covers the following:
Self-sponsored individuals may use their SkillsFuture Credit to pay the nett course fee/s.
Singaporean / Singapore PR
Singaporean 40 years & above, OR
Singaporean / SPR sponsored by SMEs*
* Reimbursement of $150 via SkillsConnect under Enhanced Training Support for SMEs / SkillsFuture Mid-Career Enhanced Subsidy.